{"id":18790,"date":"2025-06-29T14:38:19","date_gmt":"2025-06-29T14:38:19","guid":{"rendered":"https:\/\/synext-it.de\/?page_id=18790"},"modified":"2026-03-26T08:48:26","modified_gmt":"2026-03-26T07:48:26","slug":"terms-and-conditions","status":"publish","type":"page","link":"https:\/\/synext-it.de\/en\/agb\/","title":{"rendered":"Terms and Conditions"},"content":{"rendered":"
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General Terms and Conditions<\/strong><\/span><\/h1>\n

from<\/span><\/p>\n

Synext IT,<\/span>
Becklemer Weg 11,<\/span>
45711 Datteln<\/span><\/p>\n

- in the following: Contractor -<\/span><\/p>\n

Part 1 - General provisions<\/strong><\/span><\/h2>\n

1.1 General information<\/strong><\/span><\/h3>\n

1.1.1 The Contractor offers the Client various agency services. The specific scope of services shall be the subject of individual agreements between the Contractor and the Client.<\/span><\/p>\n

1.1.2 The Contractor shall not conclude any contracts with consumers or private individuals.<\/span><\/p>\n

1.1.3 The Contractor shall be authorised to subcontract the necessary services in its own name and for its own account to subcontractors, who in turn may also use subcontractors. Unless otherwise agreed, the Contractor shall remain the sole contractual partner of the Customer. Subcontractors shall not be used if it is apparent to the Contractor that their use is contrary to the legitimate interests of the Customer.<\/span><\/p>\n

1.1.4 Insofar as other contractual documents in text or written form have become part of the contract in addition to these GTC, the provisions of these other contractual documents shall take precedence over these GTC in the event of a contradiction.<\/span><\/p>\n

1.1.5 The Contractor shall not recognise any general terms and conditions that deviate from these terms and conditions and are used by the Customer - subject to express consent.<\/span><\/p>\n

1.2 Obligations of the customer to co-operate<\/strong><\/span><\/h3>\n

1.2.1 If the customer provides the contractor with texts, images or other content to fulfil the services ordered, the customer must ensure that this content does not violate the rights of third parties (e.g. copyrights, trademark law, etc.) or other legal norms. In this context, it should be noted that the Contractor is not authorised by law to provide legal advice to the Customer. In particular, the Contractor is not obliged and legally not in a position to check the Customer's business model and\/or the works (layouts, graphics, texts, etc.) created or acquired by the Customer for their compatibility with applicable law. In particular, the Contractor shall not carry out any trade mark searches or other collision checks with regard to the works provided by the Customer. Insofar as the customer issues specific instructions regarding the work to be produced, he shall be liable for this himself.<\/span><\/p>\n

1.2.2 The customer is obliged to provide the information, data, works (e.g. the data for the imprint, graphics, logos etc.) and accesses to be provided by him for the purpose of order fulfilment completely and correctly. He must also ensure that the instructions issued by him comply with the applicable law.<\/span><\/p>\n

1.2.3 Subject to deviating individual agreements, the customer shall be responsible for procuring the material for the provision of the agency services (e.g. graphics, videos) and shall provide this to the contractor in good time. If the customer does not provide these and does not make any further specifications, the contractor may, at its own discretion, use image material from common providers (e.g. stock photo service providers) or provide the corresponding parts of the website with a placeholder, taking into account the copyright labelling requirements.<\/span><\/p>\n

1.2.4 If the conclusion of an order processing contract pursuant to Art. 28 GDPR is required for individual components of the order, both contracting parties undertake to conclude such a contract - to be provided by the contractor - before the start of the provision of services.<\/span><\/p>\n

1.2.5 The Contractor shall not be liable to the Customer in any way for delays and delays in the realisation of projects caused by delayed (necessary) cooperation or input from the Customer; the provisions under the heading \"Liability\/exemption\" shall remain unaffected by this.<\/span><\/p>\n

1.2.6 If the Customer fails to fulfil its obligations to cooperate under this clause, the Contractor may charge the Customer for any additional expenses incurred as a result (e.g. costs for stock photos and time spent searching for them).<\/span><\/p>\n

1.3 Use of image material (stock photo policy)<\/h3>\n

1.3.1<\/strong> The Contractor shall use exclusively its own materials for all design and print projects,
legally licensed image material (e.g. stock photos, licensed graphics or self-created content).
Images, photos or graphics provided by the customer will not be used.<\/p>\n

1.3.2<\/strong> This regulation serves to ensure the highest quality standards and to avoid
copyright and data protection risks. The Contractor warrants that the utilised
image material is legally licensed and may be used without restrictions for the agreed purposes.<\/p>\n

1.3.3<\/strong> The customer expressly agrees that for the creation of print and electronic documents
digital products, only image material provided by the contractor is used. The customer is
informed that own pictures (in particular personal photos, employee photos, private photos or photos that are not clearly
licenced content) cannot be used for legal reasons.<\/p>\n

1.4 Use of artificial intelligence (AI)<\/strong><\/span><\/h3>\n

1.4.1 The Contractor is authorised to use artificial intelligence technologies (AI tools) to create content (e.g. text, images, sound or video) as part of the provision of services. Unless otherwise agreed, all content generated by an AI shall be checked by a natural person after it has been created and adapted if necessary. AI tools shall not be used if it is apparent to the contractor that their use would conflict with the customer's legitimate interests. If the customer does not want AI technologies to be used for certain projects or parts thereof, it must inform the contractor of this independently in text form.<\/span><\/p>\n

1.4.2 The Contractor warrants that content created in whole or in part using AI does not infringe the rights of third parties. If exclusive rights of use are to be transferred to content that was created in whole or in part with the help of AI, the Contractor shall ensure that such a transfer of rights of use is possible (e.g. by modifying the AI-generated works in such a way that the level of creation and thus copyright protection is achieved).<\/span><\/p>\n

1.4.3 A separate labelling of AI-generated content is only owed if and to the extent that the labelling of the content is required by law or if it is already foreseeable at the time of service provision that a labelling obligation will be required by law in the foreseeable future (e.g. due to regulations in the AI Regulation). The same applies to notifications that certain work results have been created with the aid of artificial intelligence.<\/span><\/p>\n

Part 2 - Online presence and technology<\/strong><\/span><\/h2>\n

2.1 Website and shop creation (agile)<\/strong><\/span><\/h3>\n

2.1.1 Unless otherwise agreed individually, the creation of new or the expansion of existing websites\/shops or web\/shop components (hereinafter \"website creation\") shall be based on agile methods. The other provisions of these GTC remain unaffected.<\/span><\/p>\n

2.1.2 The subject matter of website creation contracts between the Contractor and the Customer is generally the development of new websites or the expansion of existing websites (e.g. integration of new interfaces or programming of new online applications) in compliance with the Customer's technical and\/or design specifications. Website creation contracts concluded between the parties are contracts for work within the meaning of \u00a7\u00a7 631 ff. BGB (GERMAN CIVIL CODE).<\/span><\/p>\n

2.1.3 The services agreed in detail result from the individual contract concluded between the Contractor and the Customer. For this purpose, the Customer shall first submit an enquiry to the Contractor with as precise a description as possible of the website content it requires (creative content such as images, layouts, logos, fonts, etc. shall be specified and provided by the Customer, unless otherwise agreed). This enquiry constitutes an invitation to the Contractor to submit an offer. The Contractor shall check the Customer's ideas described in the enquiry to the best of its knowledge and belief for completeness, suitability (with the exception of legal suitability, in particular with regard to the rights of third parties), clarity, feasibility and consistency and shall prepare an offer on the basis of the wishes arising from the Customer's enquiry. A contract between the contractor and the customer is only concluded when the customer accepts the offer.<\/span><\/p>\n

2.1.4 The customer can make customer requests at any time, insofar as these are covered by the originally agreed scope of services. Such adjustments shall become part of the original contract if both contracting parties agree in text form (e.g. by e-mail). Otherwise, the Contractor shall only be obliged to produce the functions\/items listed in the contract or to provide the agreed service. Any additional services must be agreed and remunerated separately.<\/span><\/p>\n

2.1.5 As soon as the website has been completed, the Contractor shall request the Client to accept the website.<\/span><\/p>\n

2.1.6 A prerequisite for the Contractor's activities is that all data (e.g. texts, templates, graphics, fonts) and\/or system environments to be provided by the Customer and required for the realisation of the project are made available to the Contractor in good time and in a suitable form. The Contractor shall not be liable to the Customer in any way for delays and delays in the realisation of projects caused by late (necessary) cooperation or input from the Customer.<\/span><\/p>\n

2.1.7 The verification or procurement of rights, the procurement and\/or integration of plugins and\/or tools (e.g. statistics) or certificates (e.g. SSL\/TLS) shall only be owed by the Contractor if this has been expressly agreed in the individual contract. There is no entitlement to the publication of graphics, source codes, (development) documentation, manuals and other additional documentation - subject to deviating express individual agreements.<\/span><\/p>\n

2.1.8 Unless otherwise agreed, the websites created are optimised for the Chrome, Safari, Firefox and Edge browsers in their respective current versions (in each case the last two versions of the browser). Search engine optimisation (SEO) is only owed if it has been expressly agreed.<\/span><\/p>\n

2.1.9 The Contractor is not authorised and not obliged to advise the Customer on competition, consumer, labelling or other legal issues within the meaning of the Legal Services Act. It is therefore the responsibility of the customer to inform himself about the competition, consumer or labelling law provisions applicable to his shop and, if necessary, to have the shop checked by a specialised lawyer.<\/span><\/p>\n

2.1.10 Maintenance, care, hosting and support services<\/strong><\/span><\/h3>\n

After completion of the websites and\/or individual parts thereof, the Contractor may offer the Customer maintenance, care, hosting and support services in relation to the websites. However, the Contractor is not obliged to make such an offer, nor does the Customer have to make use of the Contractor's more extensive range of services. Corresponding agreements are exclusively the subject of individual agreements.<\/span><\/p>\n

If no additional maintenance, hosting or support services are agreed between the parties, the customer shall be solely responsible for the technical maintenance, up-to-dateness, security and operation of the websites after acceptance. The Contractor shall not be liable to the Customer for any security gaps that are exploited by third parties for illegal purposes through the use of outdated software.<\/span><\/p>\n

2.1.11 Models for hosting and domain management<\/strong><\/span><\/h3>\n

The Contractor offers the Customer two basic models in connection with the creation and operation of websites.<\/span><\/p>\n

a) Customer model: The customer concludes hosting, domain, e-mail or other contracts with third-party providers independently in their own name and for their own account. The contractor can take over the technical setup and configuration on request.<\/span><\/p>\n

b) Operator model by the contractor: The contractor takes over hosting, domain administration, e-mail setup and technical support via its own systems or partners.<\/span><\/p>\n

2.1.12 Domain ownership<\/strong><\/span><\/h3>\n

If domains are registered via the contractor, this is always done in the name of the customer, unless expressly agreed otherwise. The customer remains the legal owner of the domain. The technical administration is carried out by the contractor as part of the support.<\/span><\/p>\n

2.1.13 E-mail accounts and data<\/strong><\/span><\/h3>\n

Email accounts are set up in the name of the customer, unless otherwise agreed. The customer receives access to his e-mail accounts and data. The technical administration is carried out by the contractor as part of the support.<\/span><\/p>\n

2.1.14 Rights of use to the website<\/strong><\/span><\/h3>\n

After full payment, the customer receives the rights of use to the website created. All rights remain with the contractor until full payment has been made.<\/span><\/p>\n

2.1.15 Ongoing hosting and support services<\/strong><\/span><\/h3>\n

If hosting, domain administration or technical support is provided by the contractor, ongoing fees will be charged for this. The amount of the fees depends on the respective offer or package.<\/span><\/p>\n

2.1.16 Termination of contract and handover<\/strong><\/span><\/h3>\n

Upon termination of the co-operation, the customer shall receive access to its data and content upon request. The Contractor shall be entitled to charge a reasonable fee for the transfer or migration.<\/span><\/p>\n

2.1.17 Guarantee scheme for risk-free project acceptance (pay-on-acceptance model)<\/strong><\/span><\/h3>\n

The following provisions apply exclusively to the creation of one-pager websites and multi-page company websites. These regulations do not apply to other services, in particular print design, branding or other services. The pay-on-acceptance model only applies if it is expressly mentioned in the respective offer and explicitly offered to the customer. Otherwise, the payment terms individually agreed in the offer shall apply.<\/span><\/p>\n

The contract is concluded upon acceptance of the offer by the client. Project work begins upon conclusion of the contract.<\/span><\/p>\n

For one-page websites, the contractor undertakes to provide a one-pager within 14 days after the project start that is suitable for initial acceptance or review.<\/span><\/p>\n

In the case of multi-page company websites, the contractor undertakes to provide an initial design draft (design template) within 14 days of the start of the project, which serves as the basis for further implementation.<\/span><\/p>\n

The provision for initial acceptance or review will be expressly communicated in writing by the contractor to the client via email.<\/span><\/p>\n

The provision after 14 days does not necessarily mean that the project is fully completed in every case.<\/span><\/p>\n

For one-page websites, the project may be fully completed after 14 days; however, configuration or fine-tuning work may still be required after this point, provided that these are part of the agreed project.<\/span><\/p>\n

For multi-page corporate websites, it is generally the case that the design draft provided after 14 days will be further developed during the course of the project and used to complete the website in full.<\/span><\/p>\n

Upon receipt of the contractor\u2019s email regarding the provision of the work, the client has two (2) business days from the following working day to submit one of the following declarations in writing by email or in text form:<\/span><\/p>\n

a) Approval of the result and authorisation to continue or complete the project<\/span><\/p>\n

b) Rejection of the result and explicit declaration of a project stop.<\/span><\/p>\n

If no response is received from the client within the specified period of two (2) business days, the work provided shall be deemed approved and accepted on the third (3rd) business day after the contractor\u2019s email has been sent.<\/span><\/p>\n

Payment is only due after acceptance of the work.<\/span><\/p>\n

After express or implied acceptance, the contractor will issue an invoice.<\/span><\/p>\n

Invoices are due within 7 days of invoicing without deduction, unless otherwise agreed.<\/span><\/p>\n

A project stop before or during the acceptance date and the termination of the contractual relationship must be expressly declared by the client in writing by e-mail or in text form.<\/span><\/p>\n

As long as no such declaration of project termination is made, the contract remains in effect.<\/span><\/p>\n

Upon receipt of the project termination notice, the contract ends free of charge for the client.<\/span><\/p>\n

In the event of a project termination, the client shall not acquire any rights of use, exploitation, or ownership to the drafts, designs, content, or other interim results created up to that point.<\/span><\/p>\n

The contractor is entitled to delete or otherwise use all created works, files, and drafts.<\/span><\/p>\n

For multi-page corporate websites, a further final acceptance usually takes place after the completion of the full website, which must also be provided in writing.<\/span><\/p>\n

For one-page websites, the acceptance after the 14-day provision may simultaneously constitute the final acceptance, provided that all agreed services have been fully performed.<\/span><\/p>\n

Rights of use and exploitation of the created works shall transfer to the client only after full payment of the invoice.<\/span><\/p>\n

Until full payment is made, all rights remain with the contractor.<\/span><\/p>\n

This is expressly not a money-back guarantee, as no remuneration is due before acceptance.<\/span><\/p>\n

A financial risk for the client arises exclusively from the time of the initial acceptance and the resulting payment obligation.<\/span><\/p>\n

2.2 Website and shop creation (requirements and functional specifications)<\/strong><\/span><\/h3>\n

2.2.1 If the creation of new or the expansion of existing websites\/shops or web\/shop components (hereinafter \"website creation\") has been agreed between the contracting parties on the basis of a specification sheet, the order shall be processed in accordance with this clause.<\/span><\/p>\n

2.2.2 The subject matter of website creation contracts between the Contractor and the Client is generally the development of new websites or the expansion of existing websites (e.g. integration of new interfaces or programming of new online applications) in compliance with the Client's technical and\/or design specifications. Website creation contracts concluded between the parties are contracts for work within the meaning of \u00a7\u00a7 631 ff. BGB (GERMAN CIVIL CODE).<\/span><\/p>\n

2.2.3 The scope of the services to be provided by the Contractor shall be determined on the one hand by individual contractual agreements between the parties and on the other hand by detailed specifications drawn up by the Customer and the specifications based on these. The Contractor shall check the Customer's ideas described in the specifications to the best of its knowledge and belief for completeness, suitability (with the exception of legal suitability, in particular with regard to the rights of third parties), clarity, feasibility and consistency. If the Contractor recognises that the specifications contained in the requirements specification are not suitable for the creation of a website, the Contractor shall inform the Customer of this immediately and submit a corresponding proposal for a supplement and\/or adaptation of the requirements specification. The Customer shall comment on any proposals made by the Contractor with regard to the specifications in writing or in text form within a reasonable period of time and finally confirm the contents of the specifications to the Contractor in writing or in text form. If there is agreement between the parties regarding the specifications, the contents of the specifications shall become part of the contract.<\/span><\/p>\n

2.2.4 On the basis of the specifications, the Contractor shall draw up a functional specification which primarily describes the technical and\/or creative realisation of the requirements contained in the specifications. Upon completion, the Contractor shall submit the functional specification to the Customer for acceptance. The Customer shall be entitled to reject the specifications drawn up by the Contractor and to notify the Contractor of any change or customisation requests. The Contractor undertakes to submit a maximum of two alternative proposals, taking into account the Customer's wishes. If the Customer does not finally agree with the Contractor's last proposal, the Customer or the Contractor may - if legally possible - terminate the contractual relationship for cause or withdraw from the contract. The fees and\/or expenses incurred by the Contractor in connection with the specifications and\/or requirements specification shall be appropriately remunerated or reimbursed by the Customer in this case.<\/span><\/p>\n

2.2.5 If the specifications are accepted by the customer, the services described therein shall be deemed to have been finally agreed between the parties. Any deviation from the contents of the specifications accepted by the customer shall require an express individual agreement between the parties. The Contractor shall not provide any services over and above those described in the specifications accepted by the Customer. Similarly, the Contractor shall not provide any services that are less than those described in the specifications accepted by the Customer. Following acceptance of the specifications by the customer, the contractor shall develop and programme the websites in accordance with the agreed specifications.<\/span><\/p>\n

2.2.6 The Contractor shall provide the Customer with a schedule and work plan in addition to the specifications. The contents and specifications of this schedule and work plan shall become part of the contract unless the customer objects immediately. The Contractor undertakes to hand over the completed website or parts thereof to the Customer on a suitable data carrier and\/or send it by e-mail and\/or upload it to a server specified by the Customer by the end date specified in the schedule and work plan. The details of the handover or upload of the finished websites are otherwise the subject of individual contractual agreements between the parties.<\/span><\/p>\n

2.2.7 A prerequisite for the Contractor's activities is that all data (e.g. texts, templates, graphics) and\/or system environments to be provided by the Customer and required for the realisation of the project are made available to the Contractor in good time and in a suitable form. The Contractor shall not be liable to the Customer in any way for delays and delays in the realisation of projects caused by late (necessary) cooperation or input from the Customer.<\/span><\/p>\n

2.2.8 As soon as the website has been completed, the Contractor shall request the Customer to accept the website. If necessary, a test phase can be agreed before acceptance. If the Customer discovers errors before acceptance or during an agreed test phase, it shall notify the Contractor of these in writing or in text form. The Contractor shall endeavour to correct the errors professionally. For this purpose, the Contractor may provide temporary workarounds.<\/span><\/p>\n

2.2.9 The verification or procurement of rights, the procurement and\/or integration of plugins and\/or tools (e.g. statistics) or certificates (e.g. SSL\/TLS) shall only be owed by the Contractor if this has been expressly agreed in the individual contract. There is no entitlement to the publication of graphics, source codes, (development) documentation, manuals and other additional documentation - subject to deviating express individual agreements.<\/span><\/p>\n

2.2.10 Unless otherwise agreed, the websites created are optimised for the Chrome, Safari, Firefox and Edge browsers in their respective current versions (in each case the last two versions of the browser). Search engine optimisation (SEO) is only owed if it has been expressly agreed.<\/span><\/p>\n

2.2.11 The Contractor is not authorised and not obliged to advise the Customer on competition, consumer, labelling or other legal issues within the meaning of the Legal Services Act. It is therefore the responsibility of the customer to inform himself about the competition, consumer or labelling law provisions applicable to his shop and, if necessary, to have the shop checked by a specialised lawyer.<\/span><\/p>\n

2.2.12 After completion of the websites and\/or individual parts thereof, the Contractor may offer the Customer maintenance and care services in relation to the websites. However, the Contractor is not obliged to make such an offer, nor does the Customer have to make use of the Contractor's further service offers. Corresponding agreements are exclusively the subject of individual agreements. If no additional maintenance and care services are agreed between the parties, the customer shall be solely responsible for the technical maintenance and up-to-dateness of the websites after acceptance. The Contractor shall not be liable to the Customer for any security gaps that are exploited by third parties for illegal purposes through the use of outdated software (hacking).<\/span><\/p>\n

2.3 Maintenance and support of websites \/ shops<\/strong><\/span><\/h3>\n

2.3.1 After completion of the websites and\/or individual parts thereof, the Contractor may offer the Customer maintenance and support services in relation to the websites (hereinafter \"Maintenance Contracts\"). The Contractor may also offer the maintenance of third-party websites. However, the Contractor is not obliged to make such an offer, nor does the Customer have to make use of the Contractor's more extensive service offers. Corresponding agreements are exclusively the subject of individual agreements.<\/span><\/p>\n

2.3.2 The content of the maintenance contracts is the elimination of malfunctions and the event-driven updating of the website for common web browsers in their current version. Further services, such as regular maintenance, may be agreed in individual contracts.<\/span><\/p>\n

2.3.3 The Contractor shall not be liable for malfunctions and incompatibilities caused by unauthorised changes made by the Customer or due to other errors that are not the responsibility of the Contractor; the provisions under \"Liability\/exemption\" shall remain unaffected by this.<\/span><\/p>\n

2.3.4 Unless otherwise agreed, maintenance shall only include the technical updating of the website, but not the updating of its content. Subject to deviating individual agreements, the Contractor shall in particular not be responsible for updating the legal notice or the privacy policy.<\/span><\/p>\n

Part 3 - Content creation and design<\/strong><\/span><\/h2>\n

3.1 Design of print products<\/strong><\/span><\/h3>\n

3.1.1 The subject matter of design contracts in the print sector between the Contractor and the Client is generally the development of print products in accordance with the Client's design specifications (e.g. design of banners, posters, posters, signs, flyers, roll-ups, vehicle or shop window stickers, textiles or logo designs). Design contracts concluded between the parties are contracts for work within the meaning of Section 631 et seq. BGB (GERMAN CIVIL CODE).<\/span><\/p>\n

3.1.2 The services agreed in detail result from the individual contract concluded between the Contractor and the Customer. For this purpose, the Customer shall first submit an enquiry to the Contractor with as precise a description as possible of the services it requires. This enquiry constitutes an invitation to the Contractor to submit an offer. The Contractor shall check the Customer's ideas described in the enquiry to the best of its knowledge and belief for completeness, suitability (with the exception of legal suitability, in particular with regard to the rights of third parties), clarity, feasibility and consistency and shall prepare an offer on the basis of the wishes arising from the Customer's enquiry. A contract between the Contractor and the Customer shall only come into existence upon acceptance of the offer by the Customer.<\/span><\/p>\n

3.1.3 After conclusion of the contract, the customer's requirements will be discussed in a further briefing, if necessary, and the specifications concretised. Customer requests can be introduced at this time, provided they are covered by the originally agreed scope of services. If necessary, there is the option of a rebriefing before the service is produced. Adjustments shall become part of the original contract if both contracting parties agree in text form (e.g. by e-mail). Otherwise, the Contractor is only obliged to produce the items listed in the contract. Any additional services must be agreed and remunerated separately.<\/span><\/p>\n

3.1.4 Unless otherwise agreed, the customer shall be entitled to two correction loops. Complaints regarding the artistic design are generally excluded after the agreed correction loops have been carried out. If the customer wishes to make further changes, he shall bear the additional costs.<\/span><\/p>\n

3.1.5 A prerequisite for the Contractor's work is that the Customer provides the Contractor with all data required for the realisation of the project (texts, templates, graphics, etc.) in full and in a suitable form before the start of the order. The Contractor shall not be liable to the Customer in any way for delays and delays in the realisation of projects caused by late (necessary) cooperation or input from the Customer. If the Customer fails to fulfil this obligation, the Contractor may invoice the Customer for the resulting time expenditure.<\/span><\/p>\n

3.1.6 Unless otherwise contractually agreed and not otherwise to be expected from the purpose of the contract, the Contractor shall only owe the delivery of a standard print file (e.g. PDF, JPG or PNG) in addition to the contractually agreed service items when creating print products. The customer is not entitled to receive an editable file (e.g. open files from graphics programmes).<\/span><\/p>\n

3.2 Processing of print orders<\/strong><\/span><\/h3>\n

3.2.1 The Contractor offers the Customer the processing of orders for the creation of print products (flyers, brochures, posters, catalogues, etc.). The Contractor shall perform all agreed actions for this purpose, e.g. communication with the respective service provider carrying out the printing (print service provider). Depending on the agreement, the contractor offers the services as a direct transaction or as an intermediary transaction.<\/span><\/p>\n

3.2.2 If the parties agree on a direct transaction, the Contractor shall print the ordered print products itself or commission a print service provider in its own name and for its own account. In this case, the Customer's contractual partner is exclusively the Contractor. No contractual relationship is established between the customer and the print service provider. The contractor shall invoice the customer directly for the print products. The Customer shall accept the print products from the Contractor.<\/span><\/p>\n

3.2.3 If the parties agree on a brokerage transaction, the Contractor shall conclude the contract for the creation of the print products with the print service provider in the name and for the account of the Customer or shall broker such a contract. The Contractor shall act purely as an intermediary vis-\u00e0-vis the print service provider. The contractual relationship arises solely between the customer and the print service provider. The Contractor is not involved in this contract. The Contractor shall inform the Customer of all essential steps and shall coordinate the details of the content and conclusion of the contract (in particular the type, prices and quantities) with the Customer and shall be bound by the Customer's instructions. The respective price and\/or business conditions of the print service provider shall apply. The customer shall pay for the services directly to the print service provider. The print products shall be accepted by the print service provider. It is the responsibility of the customer to check that the finished print products are free of defects. The Contractor shall not be liable for the contractual production of the print products by the print service provider, in particular not for their content, stock, quality and\/or condition. In the event of a dispute, the Contractor shall provide the Customer with all necessary information, insofar as this is legally permissible. The Contractor shall not be obliged to provide any further support for the assertion of warranty claims for defects or other claims. The provisions under \"Liability\/exemption\" remain unaffected by this.<\/span><\/p>\n

3.2.4 The customer is obliged to carefully check the print data to be transmitted for content and technical correctness and completeness before transmitting it to the print service provider. Unless otherwise agreed, the Contractor shall not check the print data for content or technical accuracy. The print products ordered shall only be printed once the customer has issued the final print approval.<\/span><\/p>\n

3.2.5 If a specific transmission format is required (e.g. PDF, InDesign), the customer shall transmit the print data in this format.<\/span><\/p>\n

3.3 Creation of texts \/ copywriting<\/strong><\/span><\/h3>\n

3.3.1 The Contractor shall create texts for the Client (e.g. press releases, articles for websites, advertising copy, etc.). The content of these texts shall be specified in individual contracts.<\/span><\/p>\n

3.3.2 As soon as the agreed texts have been completed, the Contractor shall send them to the Client for approval and acceptance. Unless otherwise agreed, the customer shall be entitled to two correction loops. Complaints regarding the stylistic design or the integration of new information into the text are generally excluded after the second revision loop. If the customer wishes to make further changes, he must bear the additional costs.<\/span><\/p>\n

3.3.3 If the Contractor has been commissioned with the publication, the texts shall only be published after approval by the Client, unless otherwise agreed; the approval shall also constitute acceptance of the texts. In the case of press releases, a distribution date on which these are to be transmitted to the media shall also be specified after approval has been given. If the customer is to publish or publicise the texts himself, he must approve the texts in advance. If the customer publishes the texts prior to acceptance, publication shall be deemed acceptance.<\/span><\/p>\n

3.3.4 The Contractor shall be liable for defects discovered after release\/acceptance exclusively in accordance with the provisions under the heading \"Liability\/exemption\".<\/span><\/p>\n

3.4 Design and conception of graphics and logos (designs)<\/strong><\/span><\/h3>\n

3.4.1 The Contractor shall undertake the conception and design of graphics and\/or logos (hereinafter referred to as \"designs\") by agreement with the Customer.<\/span><\/p>\n

3.4.2 For this purpose, the Customer shall first submit an enquiry to the Contractor with as precise a description as possible of the designs it requires. This enquiry constitutes an invitation to the Contractor to submit an offer. The Contractor shall check the Customer's ideas described in the enquiry to the best of its knowledge and belief for completeness, suitability (with the exception of legal suitability, in particular with regard to the rights of third parties), clarity, feasibility and consistency and shall prepare an offer on the basis of the wishes arising from the Customer's enquiry. A contract between the Contractor and the Customer shall only be concluded once the Customer has accepted the offer.<\/span><\/p>\n

3.4.3 A prerequisite for the Contractor's work is that the Customer provides the Contractor with all the data required for the implementation of the project (colour definition, etc.) in a suitable form prior to the start of the order. If the Customer fails to fulfil this obligation, the Contractor may charge the Customer for the time incurred as a result.<\/span><\/p>\n

3.4.4 Unless otherwise agreed, the customer shall be entitled to two correction loops for each individual design. After these correction loops have been carried out, requests for adjustments and complaints (in particular with regard to the artistic design) will no longer be taken into account. If the customer wishes to make further changes after the agreed correction loops have been carried out, the contractor can provide these to the customer for an additional fee to be agreed.<\/span><\/p>\n

3.4.5 As soon as the agreed design has been completed, the Contractor shall request the Customer to accept the work. The designs shall be sent to the customer in a standard file format.<\/span><\/p>\n

3.4.6 The Contractor shall grant the Customer the rights of use to the designs required for the respective purpose. Unless otherwise agreed, an exclusive right of use shall be granted for the creation of logos, unlimited in terms of time, place and content; however, individual graphic elements of the logos may be used for the creation of other works as long as there is no risk of confusion with the logo created. Subject to deviating individual agreements, a simple right of use is granted for all other designs. Any transfer of the rights of use by the customer to third parties requires an individual contractual agreement with the contractor. The designs presented within the correction loop may not be used, reproduced or passed on to third parties by the customer, either in the original or modified form, without the express consent of the contractor.<\/span><\/p>\n

3.4.7 The rights of use shall not pass to the customer until the remuneration has been paid in full.<\/span><\/p>\n

Part 4 - Marketing<\/strong><\/span><\/h2>\n

4.1 SEO marketing<\/strong><\/span><\/h3>\n

The contractor offers the client, among other things, services in the field of SEO marketing. Within the scope of service provision, the contractor owes exclusively the implementation of measures which, based on the contractor\u2019s experience, may positively influence search engine rankings or which are expressly instructed by the client. This constitutes a service within the meaning of Sections 611 et seq. of the German Civil Code (BGB). A specific result (e.g., a particular ranking in search engine results) is only owed within the scope of SEO services if it has been expressly guaranteed.<\/span><\/p>\n

4.2 SEA campaigns<\/strong><\/span><\/h3>\n

The contractor offers the client services in the field of SEA campaigns. Within the scope of service provision, the contractor is responsible solely for submitting proposals regarding advertising-effective keywords and, after the client\u2019s approval, for implementing the measures (placement of advertisements). These are services within the meaning of Sections 611 et seq. of the German Civil Code (BGB). A specific result (e.g., sales figures) is not owed within the scope of SEA services unless expressly guaranteed. The contractor is not obliged to verify the legality of keywords. The contractor submits proposals to the client regarding the booking of keywords. The legal review, in particular with regard to third-party trademark rights and approval of the keywords, is the responsibility of the client prior to the execution of the campaign. The agreed fee for the services described herein does not include the costs for placing paid advertisements; unless otherwise agreed, these costs shall be borne by the client.<\/span><\/p>\n

4.3 Placement of adverts<\/strong><\/span><\/h3>\n

4.3.1 The Contractor shall support the Customer with ad placements in social media portals, search engines and other media (\"Ads\").<\/span><\/p>\n

4.3.2 The Contractor shall advise the Customer on how to organise its advertisements so that they have the highest possible visibility. Specific results (e.g. sales figures, leads) are not owed.<\/span><\/p>\n

4.3.3 The contractor shall also support the customer in the conceptualisation of the texts and images for the advertisements. However, the selection of content for the adverts (images, texts, videos, imprints, etc.) is the sole responsibility of the customer. The Contractor shall not check the content or legal accuracy of these contents or the adverts as a whole. In this respect, it is expressly pointed out that the contractor is not authorised to provide the customer with legal advice. Should the Contractor nevertheless determine in individual cases that the content provided by the Customer and\/or the advertisements violate applicable law, the Contractor may refuse to post such content or create the advertisements.<\/span><\/p>\n

4.3.4 All content must be approved by the customer and is then uploaded to the respective advertising channels by the contractor, whereby the contractor is only responsible for the technical uploading of the content and is only responsible for this; the provisions under \u201eLiability\/exemption\u201c remain unaffected by this.<\/span><\/p>\n

4.3.5 The fee agreed for the services described above does not include the costs for the placement of chargeable advertisements; unless otherwise agreed, these costs shall be borne by the customer.<\/span><\/p>\n

Part 5 - Other provisions<\/strong><\/span><\/h2>\n

5.1 Prices and remuneration<\/strong><\/span><\/h3>\n

The remuneration for the contractor's services is the subject of an individual contractual agreement between the parties and is generally based on the offer.<\/span><\/p>\n

5.1.1 Ongoing remuneration for hosting and support services<\/strong><\/span><\/h3>\n

If ongoing services such as hosting, domain administration, e-mail operation or support have been agreed, the customer is obliged to pay the agreed ongoing remuneration. The amount and scope are specified in the respective offer.<\/span><\/p>\n

5.1.2 Payment by SEPA direct debit<\/strong><\/span><\/h3>\n

If expressly provided for in the offer or in another individual agreement, payment can be made by SEPA direct debit both for ongoing services and for one-off project services or agreed instalment payments. In this case, the Customer undertakes to issue the Contractor with an effective SEPA direct debit mandate prior to the first collection. The Contractor is authorised to collect the agreed amounts from the Customer's account on the agreed due dates. The customer must ensure that there are sufficient funds in the account. The Contractor may charge the Customer for any costs incurred as a result of returned direct debits for which the Customer is responsible.<\/span><\/p>\n

5.1.2a Payment by instalments for project services<\/strong><\/span><\/h3>\n

Payment by instalments for one-off project services, in particular for web design, development, branding or other work services, is only possible if this is expressly provided for in the respective offer or in an individual agreement. In this case, the number, amount and due date of the individual instalments are specified in the offer or individual agreement. Unless otherwise agreed, the agreed instalments shall be collected by SEPA direct debit. If the customer defaults on an instalment or if a direct debit is not honoured due to insufficient funds or for other reasons for which the customer is responsible, the contractor shall be entitled to demand immediate payment of the entire outstanding balance, provided that the customer has previously been given a reasonable deadline for payment and this deadline has expired without success.<\/span><\/p>\n

5.1.2b Advance information for SEPA direct debits<\/strong><\/span><\/h3>\n

The pre-notification shall be made at the latest as part of the offer, the invoice, the payment plan or by separate notification in text form. It contains at least the collection amount and the due date. In the case of recurring payments or instalment payments, a one-off pre-notification may be issued for several future collections, provided that the respective amounts and due dates are sufficiently specified.<\/span><\/p>\n

5.1.3 Term and cancellation<\/strong><\/span><\/h3>\n

Ongoing services are provided for an indefinite period, unless otherwise agreed. Cancellation is possible with a notice period of 30 days to the end of the month. The right to terminate one-off project services is otherwise governed by the respective offer, the individual agreement and the statutory provisions.<\/span><\/p>\n

5.2 Acceptance<\/strong><\/span><\/h3>\n

If a work performance has been agreed, the Contractor shall request acceptance from the Customer. The acceptance period within the meaning of Section 640 (2) sentence 1 BGB shall be set at 2 weeks from the request for acceptance, unless a different acceptance period is required in individual cases due to special circumstances, in which case the Contractor shall inform the Customer of this separately. If the customer does not respond within this period or does not refuse acceptance due to a defect, the work shall be deemed to have been accepted.<\/span><\/p>\n

5.3 Warranty for defects<\/strong><\/span><\/h3>\n

An insignificant defect shall not justify any claims for defects. The choice of the type of subsequent fulfilment lies with the contractor. The limitation period for defects and other claims shall be one (1) year; this shortening of the limitation period shall not apply to claims resulting from intent, gross negligence or injury to life, limb or health by the Contractor. The limitation period shall not recommence if subsequent fulfilment takes place within the scope of liability for defects. Otherwise, the statutory warranty for defects remains unaffected.<\/span><\/p>\n

5.4 Granting of rights, self-promotion and right of mention<\/strong><\/span><\/h3>\n

5.4.1 The Contractor shall grant the Customer - after full payment of the order by the Customer - a simple, non-transferable right of use to the corresponding work results. Further rights may be agreed in individual contracts.<\/span><\/p>\n

Insofar as more specific provisions on the granting of rights have been made in these GTC or in an individual agreement for individual services, these shall take precedence over the above general provisions.<\/span><\/p>\n

5.4.2 Unless otherwise agreed, the Customer expressly authorises the Contractor to present the project to the public in an appropriate manner for the purpose of self-promotion (references\/portfolio). In particular, the Contractor shall be authorised to advertise the business relationship with the Customer and to refer to itself as the author on all advertising material produced and in all advertising measures, without the Customer being entitled to any remuneration for this.<\/span><\/p>\n

5.4.3 Furthermore, the Contractor shall be entitled to place its own name, with a link, in an appropriate manner in the footer and in the legal notice of the website(s) created by the Contractor, without the Customer being entitled to any remuneration for this.<\/span><\/p>\n

5.5 Confidentiality<\/strong><\/span><\/h3>\n

The Contractor shall treat all business transactions of which it becomes aware, in particular, but not exclusively, print documents, layouts, storyboards, figures, drawings, tapes, images, videos, DVDs, CD-ROMs, memory cards, passwords, interactive products and such other documents containing films and\/or radio plays and\/or other copyrighted materials of the Client or its affiliated companies, as strictly confidential. The Contractor undertakes to impose this confidentiality obligation on all employees and\/or third parties (e.g. suppliers, graphic designers, programmers, film producers, sound studios, etc.) who have access to the aforementioned business transactions. The confidentiality obligation shall apply indefinitely beyond the term of this contract.<\/span><\/p>\n

5.6 Liability\/exemption<\/strong><\/span><\/h3>\n

5.6.1 The Contractor shall be liable without limitation for any legal reason in the event of intent or gross negligence, in the event of intentional or negligent injury to life, limb or health, on the basis of a guarantee promise, unless otherwise regulated in this respect, or on the basis of mandatory liability, such as under the Product Liability Act. If the Contractor negligently breaches a material contractual obligation, liability shall be limited to the foreseeable damage typical of the contract, unless liability is unlimited in accordance with the preceding sentence. Material contractual obligations are obligations which the contract imposes on the Contractor according to its content in order to achieve the purpose of the contract, the fulfilment of which is essential for the proper execution of the contract and on the observance of which the Customer may regularly rely. Any further liability of the Contractor is excluded. The above liability provisions also apply with regard to the Contractor's liability for its vicarious agents and legal representatives.<\/span><\/p>\n

5.6.2 The Customer shall indemnify the Contractor against any third-party claims asserted against the Contractor due to violations of these GTC or applicable law by the Customer.<\/span><\/p>\n

5.7 Final provisions<\/strong><\/span><\/h3>\n

5.7.1 The contracts concluded between the Contractor and the Customer shall be governed by the substantive law of the Federal Republic of Germany to the exclusion of the UN Convention on Contracts for the International Sale of Goods.<\/span><\/p>\n

5.7.2 If the Customer is a merchant, a legal entity under public law or a special fund under public law or has no general place of jurisdiction in Germany, the parties agree that the Contractor's registered office shall be the place of jurisdiction for all disputes arising from this contractual relationship; exclusive places of jurisdiction shall remain unaffected by this.<\/span><\/p>\n

5.7.3 The Contractor is authorised to amend these GTC for objectively justified reasons (e.g. changes in case law, the legal situation, market conditions or business or corporate strategy) and subject to a reasonable period of notice. Existing customers will be notified by e-mail at least two weeks before the change comes into effect. If the existing customer does not object within the deadline set in the notification of change, their consent to the change shall be deemed to have been given. If he objects, the changes shall not come into force; in this case, the Contractor shall be entitled to terminate the contract extraordinarily at the time the change comes into force. The notification of the intended amendment to these GTC shall refer to the deadline and the consequences of an objection or failure to object.<\/span><\/p>\n

5.8 Right of cancellation for ethical and internal company reasons<\/strong><\/p>\n

The Contractor reserves the right to withdraw from the contract if it subsequently transpires that the project, its content or the Client's business model is directly or indirectly associated with industries, activities or content that contradict the Contractor's ethical, moral or corporate principles.<\/p>\n

This applies in particular, but not conclusively, to projects in connection with alcohol, tobacco, drugs, eroticism, gambling, interest transactions and certain areas of the entertainment and media industry.<\/p>\n

The Contractor shall be entitled to declare this cancellation even after conclusion of the contract and after commencement of the provision of services, provided that the relevant circumstances only become known at this time.<\/p>\n

In the event of such a cancellation, any advance payments already made shall be refunded to the customer in full. Further claims by the customer, in particular for damages or loss of profit, are excluded to the extent permitted by law.<\/p>\n<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Allgemeine Gesch\u00e4ftsbedingungen von Synext IT,Becklemer Weg 11,45711 Datteln – im Folgenden: Auftragnehmer – Teil 1 \u2013 Allgemeine Bestimmungen 1.1 Allgemeines 1.1.1 Der Auftragnehmer bietet dem Kunden verschiedene Agenturleistungen an. Der spezifische Leistungsumfang ist Gegenstand von Individualvereinbarungen zwischen dem Auftragnehmer und dem Kunden. 1.1.2 Der Auftragnehmer schlie\u00dft keine Vertr\u00e4ge mit Verbrauchern bzw. Privatpersonen. 1.1.3 Der Auftragnehmer ist berechtigt, in eigenem Namen und auf eigene Rechnung die erforderlichen Leistungen an Subunternehmer zu vergeben, die ihrerseits ebenfalls Subunternehmer einsetzen d\u00fcrfen. Der Auftragnehmer bleibt hierbei vorbehaltlich abweichender Vereinbarungen alleiniger Vertragspartner des Kunden. Der Einsatz von Subunternehmern erfolgt nicht, sofern f\u00fcr den Auftragnehmer ersichtlich ist, dass deren Einsatz berechtigten Interessen des Kunden zuwiderl\u00e4uft. 1.1.4 Soweit neben diesen AGB weitere Vertragsdokumente in Text- oder Schriftform Vertragsbestandteil geworden sind, gehen die Regelungen dieser weiteren Vertragsdokumente im Widerspruchsfalle den vorliegenden AGB vor. 1.1.5 Von diesen Gesch\u00e4ftsbedingungen abweichende AGB, die durch den Kunden verwendet werden, erkennt der Auftragnehmer \u2013 vorbehaltlich einer ausdr\u00fccklichen Zustimmung \u2013 nicht an. 1.2 Mitwirkungspflichten des Kunden 1.2.1 Sofern der Kunde dem Auftragnehmer Texte, Bilder oder sonstige Inhalte zur Erf\u00fcllung der in Auftrag gegeben Leistungen zur Verf\u00fcgung stellt, hat er daf\u00fcr zu sorgen, dass diese Inhalte nicht gegen die Rechte Dritter (z. B. Urheberrechte, Markenrecht etc.) oder sonstige Rechtsnormen versto\u00dfen. Es wird in diesem Zusammenhang darauf hingewiesen, dass der Auftragnehmer von Rechts wegen nicht berechtigt ist, Rechtsberatungsleistungen gegen\u00fcber dem Kunden zu erbringen. Der Auftragnehmer ist vor allem nicht verpflichtet und rechtlich nicht in der Lage, das Gesch\u00e4ftsmodell des Kunden und\/oder die vom Kunden selbst erstellten oder erworbenen Werke (Layouts, Grafiken, Texte etc.) auf ihre Vereinbarkeit mit dem geltenden Recht zu pr\u00fcfen. Der Auftragnehmer wird insbesondere keine Markenrecherchen oder sonstige Schutzrechtskollisionspr\u00fcfungen in Bezug auf die vom Kunden zur Verf\u00fcgung gestellten Werke vornehmen. Soweit der Kunde bestimmte Weisungen bzgl. des herzustellenden Werks erteilt, haftet er hierf\u00fcr selbst. 1.2.2 Der Kunde ist verpflichtet, die von ihm zum Zwecke der Auftragserf\u00fcllung zur Verf\u00fcgung zu stellenden Informationen, Daten, Werke (z. B. die Daten f\u00fcr das Impressum, Grafiken, Logos etc.) und Zug\u00e4nge vollst\u00e4ndig und korrekt mitzuteilen. Er hat ferner daf\u00fcr Sorge zu tragen, dass die von ihm erteilten Weisungen mit dem geltenden Recht in Einklang stehen. 1.2.3 Der Kunde ist \u2013 vorbehaltlich abweichender Individualvereinbarungen \u2013 f\u00fcr die Beschaffung des Materials zur Erbringung der Agenturleistungen (z. B. Grafiken, Videos) selbst verantwortlich und stellt diese dem Auftragnehmer rechtzeitig zur Verf\u00fcgung. Stellt der Kunde diese nicht zur Verf\u00fcgung und macht er auch keine weitergehenden Vorgaben, so kann der Auftragnehmer nach eigener Wahl unter Beachtung der urheberrechtlichen Kennzeichnungsvorgaben Bildmaterial g\u00e4ngiger Anbieter (z. B. Stockfoto-Dienstleister) verwenden oder die entsprechenden Teile der Webseite mit einem Platzhalter versehen. 1.2.4 Sofern f\u00fcr einzelne Auftragsbestandteile der Abschluss eines Auftragsverarbeitungsvertrags nach Art. 28 DSGVO erforderlich ist, verpflichten sich beide Vertragsparteien, einen solchen \u2013 vom Auftragnehmer zu stellenden \u2013 Vertrag vor Beginn der Leistungserbringung abzuschlie\u00dfen. 1.2.5 F\u00fcr Verz\u00f6gerungen und Versp\u00e4tungen bei der Umsetzung von Projekten, die durch eine versp\u00e4tete (notwendige) Mit- bzw. Zuarbeit des Kunden entstehen, ist der Auftragnehmer gegen\u00fcber dem Kunden in keinerlei Hinsicht verantwortlich; die Vorschriften unter der \u00dcberschrift \u201eHaftung\/Freistellung\u201c bleiben hiervon unber\u00fchrt. 1.2.6 Kommt der Kunde seinen Mitwirkungspflichten aus dieser Ziffer nicht nach, kann der Auftragnehmer dem Kunden den hierdurch entstehenden Zusatzaufwand (z. B. Kosten f\u00fcr Stockfotos und Zeitaufwand f\u00fcr deren Suche) in Rechnung stellen. 1.3 Verwendung von Bildmaterial (Stockfoto\u2011Policy) 1.3.1 Der Auftragnehmer verwendet f\u00fcr s\u00e4mtliche Design und Print Projekte ausschlie\u00dflich eigenes,rechtm\u00e4\u00dfig lizenziertes Bildmaterial (z. B. Stockfotos, lizenzierte Grafiken oder selbst erstellte Inhalte).Vom Kunden bereitgestellte Bilder, Fotos oder Grafiken werden grunds\u00e4tzlich nicht verwendet. 1.3.2 Diese Regelung dient der Sicherstellung h\u00f6chster Qualit\u00e4tsstandards sowie der Vermeidungurheberrechtlicher und datenschutzrechtlicher Risiken. Der Auftragnehmer gew\u00e4hrleistet, dass das eingesetzteBildmaterial rechtm\u00e4\u00dfig lizenziert ist und ohne Einschr\u00e4nkungen f\u00fcr die vereinbarten Zwecke genutzt werden darf. 1.3.3 Der Kunde erkl\u00e4rt sich ausdr\u00fccklich damit einverstanden, dass f\u00fcr die Erstellung von Print\u2011 undDigitalprodukten ausschlie\u00dflich vom Auftragnehmer bereitgestelltes Bildmaterial verwendet wird. Der Kunde ist dar\u00fcberinformiert, dass eigene Bilder (insbesondere Personenfotos, Mitarbeiterfotos, private Aufnahmen oder nicht eindeutiglizenzierte Inhalte) aus rechtlichen Gr\u00fcnden nicht eingesetzt werden k\u00f6nnen. 1.4 Einsatz von K\u00fcnstlicher Intelligenz (KI) 1.4.1 Der Auftragnehmer ist berechtigt, im Rahmen der Leistungserbringung Technologien der K\u00fcnstlichen Intelligenz (KI-Tools) zur Erstellung von Inhalten (z. B. Text, Bild, Ton oder Video) einzusetzen. Sofern nicht anders vereinbart, werden alle von einer KI generierten Inhalte nach deren Erstellung von einer nat\u00fcrlichen Person gepr\u00fcft und bei Bedarf angepasst. Der Einsatz von KI-Tools erfolgt nicht, sofern f\u00fcr den Auftragnehmer ersichtlich ist, dass deren Einsatz berechtigten Interessen des Kunden zuwiderl\u00e4uft. Will der Kunde, dass KI-Technologien f\u00fcr bestimmte Projekte oder Teile davon nicht eingesetzt werden, so hat er dies dem Auftragnehmer in Textform eigenst\u00e4ndig mitzuteilen. 1.4.2 Der Auftragnehmer sichert zu, dass Inhalte, die ganz oder teilweise mit KI erstellt wurden, nicht die Rechte von Dritten verletzen. Sofern an Inhalten, die ganz oder teilweise mit Hilfe von KI erstellt wurden, ausschlie\u00dfliche Nutzungsrechte \u00fcbertragen werden sollen, wird der Auftragnehmer daf\u00fcr Sorge tragen, dass eine solche Nutzungsrechte\u00fcbertragung m\u00f6glich ist (z. B. indem die KI-generierten Werke so abgewandelt werden, dass Sch\u00f6pfungsh\u00f6he und damit Urheberrechtsschutz erreicht wird). 1.4.3 Eine separate Kennzeichnung von KI-generierten Inhalten ist nur geschuldet, wenn und soweit die Kennzeichnung des Inhaltes gesetzlich vorgeschrieben ist oder sofern bereits zum Zeitpunkt der Leistungserbringung absehbar ist, dass eine Kennzeichnungspflicht in absehbarer Zeit gesetzlich vorgeschrieben sein wird (z. B. aufgrund von Regelungen in der KI-Verordnung). Gleiches gilt f\u00fcr Mitteilungen dar\u00fcber, dass bestimmte Arbeitsergebnisse unter Zuhilfenahme k\u00fcnstlicher Intelligenz erstellt worden. Teil 2 \u2013 Onlineauftritte und Technik 2.1 Webseiten- und Shoperstellung (agil) 2.1.1 Sofern keine abweichenden Individualvereinbarungen getroffen wurden, erfolgt die Erstellung von neuen oder die Erweiterung bestehender Webseiten\/Shops oder Web-\/Shopkomponenten (nachfolgend \u201eWebseitenerstellung\u201c) auf Grundlage agiler Methoden. Die \u00fcbrigen Regelungen dieser AGB bleiben unber\u00fchrt. 2.1.2 Gegenstand von Webseiten-Erstellungsvertr\u00e4gen zwischen dem Auftragnehmer und dem Kunden ist grunds\u00e4tzlich die Entwicklung neuer Webseiten oder die Erweiterung bestehender Webseiten (z. B. Einbinden neuer Schnittstellen oder Programmierung neuer Online-Anwendungen) unter Beachtung der technischen und\/oder gestalterischen Vorgaben des Kunden. Zwischen den Parteien geschlossene Webseiten-Erstellungsvertr\u00e4ge sind Werkvertr\u00e4ge im Sinne von \u00a7\u00a7 631 ff. BGB. 2.1.3 Die im Einzelnen vereinbarten Leistungen ergeben sich aus dem zwischen dem Auftragnehmer und dem Kunden individuell abgeschlossenen Vertrag. Hierzu stellt der Kunde beim Auftragnehmer zun\u00e4chst<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-18790","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/synext-it.de\/en\/wp-json\/wp\/v2\/pages\/18790","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/synext-it.de\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/synext-it.de\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/synext-it.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/synext-it.de\/en\/wp-json\/wp\/v2\/comments?post=18790"}],"version-history":[{"count":30,"href":"https:\/\/synext-it.de\/en\/wp-json\/wp\/v2\/pages\/18790\/revisions"}],"predecessor-version":[{"id":26556,"href":"https:\/\/synext-it.de\/en\/wp-json\/wp\/v2\/pages\/18790\/revisions\/26556"}],"wp:attachment":[{"href":"https:\/\/synext-it.de\/en\/wp-json\/wp\/v2\/media?parent=18790"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}